Many newsagents said that consumers mostly went to the supermarket, K-Mart or Officeworks etc and only came to the newsagency for the odd things not available at the big stores. None of these agents had a very significant BTS displays. Is that why? Did they try hard enough to win more business or did they just focus on the negatives, fearful that they may be caught with excess stock?
Many were resigned to the fact that most families would shop elsewhere. Some had not considered approaching schools for their book lists. BTS these days requires planning way ahead and active selling. Have a read of the March National Newsagent for ideas and inspiration.