There were over 300 people at the VANA Newsagent of the Year award evening in Melbourne last weekend and among many winners was Jenny Carland from nextra Sunbury – the 2015 Victorian Retail Newsagent of the Year.
We visited Jenny and her team to learn some of the secrets of a winning retail newsagents.
- Love retailing
- Be prepared to have a go.
- Understand your customers.
- Take a risk on new things.
There is a lot we can learn from Jenny who has evolved the newsagency by understanding what her customers want. Women shop in newsagencies – and what do they want? As well as Lotto and magazines they enjoy cosmetics, scarves, cushions, jewellery, handbags, clothes, gift lines, baby wear and… the list goes on.
Jenny is a retailer who has transformed her stores into a magic place where people enjoy shopping.
See below what she has to say.