Valentines’ Day: visual merchandising and retail theatre inspiration

With just under two weeks to go until Valentine’s Day, now is the best time to promote that your store is a Valentine’s Day card and gift destination. Several newsagents are already doing this extremely well via Facebook; here are a few of the brilliant posts we’ve seen on our newsfeed.

While putting together a Pinterest board for visual merchandising inspiration, we came across this idea:

All you would have to do to bring this idea to life is put up a corkboard in-store, and provide your customers with paper and pens, to write out little notes, Valentine’s Day anecdotes or even a little love letter to their local community; an easy and interactive way to bring retail theatre into your business.

Some more visual merchandising inspiration, including printable templates and project ideas, below.

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